Lather Rinse Repeat: Unpacking the Psychology Behind the Familiar Routine
Lather Rinse Repeat: Unpacking the Psychology Behind the Familiar Routine The phrase “lather rinse repeat” has become synonymous with mundane, repetitive tasks. Coined in the world of shampoo advertising, it initially served a simple purpose: to encourage consumers to use more product. However, the phrase has transcended its commercial origins and entered the cultural lexicon, … Read more
